“We’ve witnessed an boost in foot site visitors just in the past 30 times,” states Kelly Freeman, who co-owns All About Women’s Overall health Boutique & Spa with her cousin Mariam Searcy.
Backstory: Mariam and Kelly commenced the enterprise right after Mariam retired as a Detroit Law enforcement lieutenant and started volunteering with the American Cancer Society. Observing a need from girls who have experienced a mastectomy or lumpectomy, All About Women’s Wellness began fitting girls with breast prostheses, mastectomy bras, compression sleeves, wigs, and a lot more. They inevitably expanded to offer and suit all kinds of bras for all forms of females, from A cups to O.
From Livonia to Farmington: When All About Women’s Wellbeing Boutique & Spa very first moved to downtown Farmington in 2014, it was a little bit of a downsize — at minimum when it will come to the store footprint. Acquiring very first opened in Livonia in 1999, the women’s boutique left their initial 2,500 sq. ft. house for a 1,000 sq. ft. historic home-turned-storefront in downtown Farmington. But what the small business misplaced in ground room they built up for in shoppers (and then some).
“Because of the visibility the place we ended up in the old home on Grand River, we acquired a ton additional wander-in site visitors. A lot of customers ended up curious as to what we do, not just the breast cancer survivors, but all women of all ages. And we never just do the bras anymore we have other exceptional boutique things, some garments and jewelry and skincare objects,” Freeman suggests.
“Having that wander-in website traffic and remaining found on the important key road of Farmington really served us a good offer and we liked it.”
Scaling back up: As the business enterprise prospered on Grand River, the require for much more space became a lot more and more distinct. But although Kelly and Mariam required much more room, they knew that they didn’t want to depart downtown Farmington both. It was though the cousins shared a lunchtime stroll when they uncovered their new locale, top to the eventual shift. The new storefront is virtually 2,000 sq. ft., making it possible for All About Women’s Wellbeing to scale up when at the similar time remaining in town.
Aid system: “We definitely wished to continue to be in this space since of the local community and the DDA. The support that we have all over in this article, seeking to force up and encourage small enterprises, and particularly for the duration of the pandemic — it keeps us going,” Freeman claims. “We just want to let most people know that we are in this new spot with a much brighter, greater area, continuing to do enterprise down in this article.”
All About Women’s Overall health Boutique & Spa is now found at 23415 Farmington Rd. in downtown Farmington.
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