Launched in 2017 by Ece Şirin, great diamond jewelry home Bee Goddess is all about the magical and the mythical.
Consisting of in excess of 900 layouts in gold, platinum and silver, assume diamonds and valuable gems aplenty with historical image motifs, that are drawn from mythology, alchemy, goddess philosophy, and sacred geometry designed to endorse empowerment and own enlightenment.
And this strategy has tested to be a well-known one particular, as the manufacturer is worn by major girls the environment in excess of from Beyonce and Reese Witherspoon to Cate Blanchett, Rhianna and Naomi Harris, and then there are the 14 boutiques globally. Jeweler Ece Şirin shares her views on luxury, type, and how she’d like her firm to evolve.
Felicity Carter: What was your first memory of design and style?
Ece Şirin: My first memory of design belongs to my mother’s vivid, assured and daring class and how she expressed herself fearlessly with her trend sense.
Because then, I have been enchanted by objects that keep their magic, which is why I am drawn to symbolic jewelry. Symbolism is the language of the heart. The creative spirit of the universe speaks to us by means of symbols. As a image appears in your lifestyle, it normally marks the commencing of change. All my jewels empower and inspire people today by means of finding and expressing their inner gentle.
FC: How, when, why did you get into the market?
ES: For in excess of 15 several years I worked with good providers these kinds of as Microsoft and Coca-Cola, but I wanted to make my own model. I required to make a world talismanic jewelry brand to boost own empowerment, self-realization, pleasure and new beginnings.
FC: How would you sum up the aesthetic of the manufacturer?
ES: My mantra is significantly less is more. Our jewellery offers elegance fulfills elegance, power and grace. They are timeless and universal and as they are talismanic, they deliver the wearer magical keys to unlock the electricity of the coronary heart and expose the inner goddess to manifest their dreams.
The world of Bee Goddess bridges creativeness and actuality, enriched by mystical references and non secular insights from sacred symbols, myths and goddess philosophy. This is why I feel a Bee Goddess jewel is not simply anything to possess, it is a thing to dwell by and be motivated by.
FC: What is luxurious to you?
ES: It indicates gentle and elegance. Anything that increases your vibration appeals to the spirit and talks to all our senses. I feel Bee Goddess is not a status symbol, but a image of the soul. The worth of each piece is not measured by its carats, but by the infinite light-weight of the soul of the one who wears it.
FC: What are your lengthy-term goals for the company?
ES: Bee Goddess is the fruit of my lifelong quest for an empowered, enlightened and joyful lifetime. Given that we launched the business has grown exponentially. We have opened 14 boutiques across Turkey, we have flagships in London and Baku and two outlets opening in Germany and one in Dubai in 2022.
We would like to broaden further more in the Uk and are also looking to improve our retail companions. We have been in the top three jewellery makes in Harrods now for a range of several years and we also have stores in Neiman Marcus, Galleries Lafayette, Isetan and Lane Crawford close to the environment.
Explore a lot more on beegoddess.com.